The Challenge
Every contractor eventually hits this exact moment — the decision to hire feels enormous, and the instinct is to immediately start thinking about who. A cousin. A friend. Someone from the old job who seemed reliable. It feels productive, because a name feels like progress.
It's the wrong first question. Hiring the wrong person for an undefined role doesn't just fail to solve the problem — it often makes things worse, adding a second person to manage on top of an already overloaded owner, with no clear job to actually manage them against.